The David Politis Company | BLOG
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30 Sep The Nine-Step Marketing Funnel

It's easy to become overwhelmed with the concept of marketing a product or service when there are over 7.4 billion people on the planet today, especially when you start considering such questions as  [caption id="attachment_16399" align="alignright" width="203"] The full Marketing Funnel, as defined by The David...

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19 Jul Prospective Clients Always Ask, “How Well Do You Know Me?”

Anytime someone sees, hears or in some other way experiences a company, organization or individual trying to market something to them, they subconsciously ask How well do you know me? And if the answer is "Not very well," then people tend to shut down and stop paying...

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18 Jul Small Business Marketing Tip: Sign-up for MailChimp and Begin Email Marketing

Beyond sending out individual emails, many small business owners are overwhelmed by the idea of Email Marketing. But with today's tools, getting started with Email Marketing is quite simple. Getting started with Email Marketing is quite simple   In fact, with today's tools / services, it costs little-to-nothing...

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13 Jul How “The Melea Show” Uses Giveaways to Grow Social Media Engagement

I recently found an article on Social Media Examiner ("3 Ways to Use Psychology in Your Social Media Marketing") that explored the role of psychology in social media marketing. What I found especially interesting in the article was the concept that giveaways could be used to...

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